Pricing reality
What personal branding actually costs in Dubai
If you are hunting for a cheap videographer retainer, stop here. Personal branding at the level of an operating system has a published price, a minimum term, and a clear buyer. Here is what Eksplode charges and why that number is not an editing quote.
The three packages, published
Short-Form Engine is AED 25,000 per month. You get 30 short-form videos and the full operating system: positioning, scripts, production, editing, publishing, tracking, and account management. The founder shows up to film. We run the brand.
YouTube Engine is AED 35,000 per month. You get 4 YouTube videos with full production - filming, editing, thumbnails, titles - plus strategy, scripts, publishing, and tracking. Long-form builds the trust layer.
Complete Engine is AED 55,000 per month: 30 short-form and 4 YouTube videos in one system. Short-form stays the discovery engine. Long-form builds trust. Higher volume, like 60+ short-form or 8+ YouTube videos, is quoted as a custom engagement. We price and quote in AED, plus 5% VAT.
Why a 30-video system is not an 8-video editing retainer
An editing retainer assumes you already know what to say, when to film, what to post, and how to read the numbers. Most founders do not. They have a business that sells. They do not have a content department.
Our packages price the system, not the cut. Positioning decides who the content is for. Scripts decide what gets said on camera. Production and editing turn a batch shoot into publishable assets. Publishing and analytics keep the machine moving after you leave the set.
If someone quotes you for eight finished clips with no strategy, no scripts, and no ownership of the calendar, you are buying post-production. That can be useful. It is not personal branding as we run it.
Three-month minimum and what day 90 means
Every engagement starts with a three-month minimum. Week one, we set targets together. Those targets are delivery and movement you both agreed to measure - not a vanity follower promise printed on a sales deck.
If agreed targets are not met by day 90, work continues at no extra charge until they are. That is the guarantee: keep operating until the bar you set with us is cleared. There is no cheap tier underneath Short-Form Engine.
Who should not buy
Do not buy if you want overnight virality, the cheapest option in Dubai, or a shooter who turns up with a camera and leaves you with raw files. Do not buy if your offer does not already sell.
The fit we look for: roughly $1M+ in revenue, an offer that already converts offline or through existing channels, a founder who wants an operator rather than a coach, and a time horizon measured in years. If that is not you, spend the money elsewhere.
- Wrong buyer: chasing cheap monthly clips with no strategy ownership
- Wrong buyer: expecting a follower spike as the product
- Right buyer: established founder who will show up to film and approve scripts
Questions
How much does personal branding cost in Dubai with Eksplode?
- Short-Form Engine is AED 25,000 per month for 30 short-form videos plus positioning, scripts, production, editing, publishing, and tracking. YouTube Engine is AED 35,000 for 4 YouTube videos. Complete Engine is AED 55,000 for both. Higher volume is a custom engagement. There is a three-month minimum and no cheaper tier.
Why do your packages cost more than hiring a videographer?
- A videographer shoots. We run the brand: positioning, scripts, batch production, editing, posting, and analytics. You are paying for an operating system that produces 30 short-form videos a month and keeps the calendar moving without you managing freelancers. Editing alone is a different product with a different outcome.
Is there a cheaper personal branding package at Eksplode?
- No. Short-Form Engine at AED 25,000 is the entry point. Everything below that usually means someone else owns strategy, scripts, or publishing - which means you still run the brand. We do not sell a stripped editing-only retainer under another name.
What happens if results are not there after 90 days?
- Targets are set with you in week one. If those agreed targets are not met by day 90, we keep working at no extra charge until they are. That covers delivery and the measures you locked with us - not a guaranteed follower count invented at pitch time.
Related
- Personal branding, priced in the openShort-Form Engine AED 25,000, YouTube Engine AED 35,000, Complete Engine AED 55,000 per month. Custom engagements above that. Three-month minimum, delivery guarantee.
- Agency vs in-house vs freelancer for founder personal brandsAgency, in-house, or freelancer for a founder personal brand: who owns outcomes, where each model breaks, and when an operator beats a hire stack.
- How to choose a personal branding agency without getting sold fogEvaluation questions that matter: buyer fit, named proof, public pricing, strategy ownership, founder time, minimum term, and what is actually guaranteed.
You run the business. We run the brand.
If the fit is real, book a call. It is a qualification conversation, not a retainer.
Book a Call